Hello. My name is Denis Suhopoljac, a Vancouver based design director. Currently growing a design team at Asana focusing on Enterprise & Monetization experiences.

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↓ Selected Works
2016 - Present

Highlights of work across brand and product design underpinned by customer insights and strategic opportunity. During this time, as a design leader I had the privilege to build inclusive and high-performing teams. Fostering culture where creativity and accountability thrive.

Asana

Designing admin management for human + AI collaboration

↓ 2022 - Present
Product Design

I spend most of my time melding human-centered design practices with experimentation, while coaching product design managers + designers and setting guiding principles. My mission is to grow the Vancouver R&D office and shape programs that will foster diversity, accelerate mentorship across the design team.

PayByPhone

Designing a product that simplifies journeys for millions of motorist

↓ 2020 - 2022
Product Design, Research

Focused on leading, defining and evolving the mobile parking experience. At PayByPhone, I spend most of my time on implementing human-centered design practices in order to shape a deep understanding of our users, while growing product designers and user researchers.

Unbounce

Designing the leading landing page platform built for marketers & agencies

↓ 2016 - 2020
Product & Brand Design, Research

Some projects are accomplished by pushing pixels, but most efforts were focused on maturing design culture. At Unbounce, I spent most of my time on coaching, mentoring and guiding product designers. I developed product strategy, established brand guidelines and experience principles which helped raise 40M Series A round in June 2020. Shaped the creative, product and innovation design teams at Unbounce. I conducted exploratory user research, faciliated new feature pilots, developed our own accelerated sprint frameowrk. Beyond that I designed a multitude of features marketers used everyday. Redesigned 3 offices and shaped recruiting strategy, as we grew from 10 to 400 employees.

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— Denis Suhopoljac
Design Leadership @Asana
Footy Fanatic. Metal nostalgic \m/
🇧🇦 🇩🇪  🇨🇦

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d[at]heysuho.com